Shameless, Entrepreneurship, and The Cold Hard Truth


It’s probably an understatement to say that I’m a HUGE Shameless fan. I’m obsessed. I don’t know what it is, but something about the south side of Chicago, alcoholism and family chaos just pulls at my heartstrings. Plus, Kevin + Veronica + Svetlana = #relationshipgoals, am I right or am I right?



While many themes in the show resonate with me, I’ve recently been fascinated by their focus on entrepreneurship. For those who watch the HBO show, you know that the main character, Fiona, recently became inspired by the owner of the restaurant she manages, Patsy’s. The owner, Margot, owns half of the properties in south side, which means nothing to Fiona until she learns that she’s a high school dropout just like her.


And if Margot can get rich with no high school education, own her own properties, and have a net worth of $26 million, why can’t Fiona?


Two episodes later and Fiona decides to buy the laundromat across the street from Patsy’s. She comes to the conclusion that she wants to be a business owner too and make something of her life.


Margot comes by Patsy’s later that day to get some lunch, and Fiona tells her that she just bought a business. “Do you have any advice for first-time owners?” Fiona asks enthusiastically.


Margot looks at her, scoffs, and says “Don’t do it. Don’t go through with it. Everyone comes to me asking for business advice, but the truth is, most don’t have the balls to make it happen. They just aren’t willing to do what it takes. Owning your own business is hard. Being an employee is much, much easier. Stick with being an employee.”



I wish it didn’t take a raunchy HBO show like Shameless to make me realize this, but it suddenly hit me: Margot is right. The vast majority of people are not cut out for the entrepreneurial path that lies ahead.


This isn’t their fault in any way. Some people are born with a fire in their belly that drives them to create their own career, while others are perfectly satisfied working for someone else’s. There’s nothing wrong with one or the other. Some people need entrepreneurship to survive, and others need employment to survive. I happen to be the former.


So, the question is, what do YOU need to survive? Only you can answer that question.


I’ve gone through the past year thinking that everyone wants to own their own business or be their own boss. Why wouldn’t they? And in return, I figured that they’re willing to do whatever it takes to make it happen. If I'm like that, everyone must be (an ignorant thought, I know). I imagined that everyone has it in them - it’s just about finding it and channeling it with the right guidance, tools, and systems.


I’ve trained many clients to help them make their entrepreneurial dreams come to life, and have created endless blog posts, feature content, courses, and 1:1 sessions to give them the steps and tools they need.


But more times than I’d like to admit, I see these clients lose their fire.


They see how much work it takes and they’re suddenly not engaged, interested, or motivated to make it happen.


The idea was nice, but when they see what it requires, it’s overwhelming.


Even though I’m giving them everything, they still choose to not move forward with it.


And then I have to ask myself: why? Where did I go wrong as a coach and consultant? Did I give bad advice? Did I lack specificity?  Did I fail to motivate and support them?


But then I had a major a-ha moment that changed my outlook on my business: I can teach them everything in the world, but if they don’t have that fire in their belly to execute, there’s nothing I can do. They need to feel committed, confident, and ready to push through no matter what happens, but that’s out of my control. I cannot do the work for them - I can only guide, support, and encourage.


After having this realization, I decided that I need to change my target demographic. I no longer want work 1:1 with clients who lack the natural drive to make it happen. I will only work with those who are ready to roll up their sleeves, trust the process, and patiently watch their success unfold. I need those who believe in themselves, not those who depend on me to do all of the believing.


But if you do believe in yourself and really know deep down that this is right for you, it will come to life and you will reach your goals. I promise. And if you wish, I’ll also be by your side every step of the way.


So, ask yourself now: Are you a Margot, someone who powers through, gets shit done and becomes a multimillionaire? Or are you the person she’s talking about who simply doesn’t have it in them?


Think about it.


If you’re ready to take the jump, make the money you want to make and live life on your terms, book a Discovery Call with me today.